Switzerland, April 2022
This campaign is for the launch of “Blue”, a new product by the major telecommunications provider, Swisscom. The pictures were shot in a 3x3x3m LED cube with mirrored floors, set up by the company itself. The reflections create bizarre perspectives and visual tricks.
![](https://cdn.myportfolio.com/30df9eb7-6de9-4d35-a043-f4aaf64d81df/06e7b206-5497-437e-baa1-c4ce1d7a9b6b_rw_3840.jpg?h=94d4ae003c3b209d8eacd9926d73cd6d)
![](https://cdn.myportfolio.com/30df9eb7-6de9-4d35-a043-f4aaf64d81df/4ed868b7-92bf-4ff9-9371-6eda2e242005_rw_3840.jpg?h=68fdadca249184ff65981116a2a40cdf)
![](https://cdn.myportfolio.com/30df9eb7-6de9-4d35-a043-f4aaf64d81df/869038e1-1766-4053-b591-082f65cdff71_rw_3840.jpg?h=e4215c1b8fe7a70a2071684375345f88)
![](https://cdn.myportfolio.com/30df9eb7-6de9-4d35-a043-f4aaf64d81df/551ab6d8-41af-4dbc-839c-6b58d89f95a7_rw_3840.jpg?h=e6db3202df6ce2f3fc1f6389b0b2ad60)
![](https://cdn.myportfolio.com/30df9eb7-6de9-4d35-a043-f4aaf64d81df/09e72376-fab6-46e4-a97c-925d6225dad8_rw_3840.jpg?h=d918226109b650c65031811233717e81)
![](https://cdn.myportfolio.com/30df9eb7-6de9-4d35-a043-f4aaf64d81df/23497844-170d-483a-b46c-a7c04b3994cf_rw_3840.jpg?h=b3b6ca2fd05be3ca65ed8bd2680c8a10)
![](https://cdn.myportfolio.com/30df9eb7-6de9-4d35-a043-f4aaf64d81df/cbbcfaa6-9fb6-49a4-a940-ad6ff83fedc1_rw_3840.jpg?h=51afcdc0f8175fadb04bafa3d5f0dd2f)
![](https://cdn.myportfolio.com/30df9eb7-6de9-4d35-a043-f4aaf64d81df/2ac3c3ca-ad70-4c26-8660-6c72ee632075_rw_3840.jpg?h=4b59994c65f3287966ec94e2748882b8)
![](https://cdn.myportfolio.com/30df9eb7-6de9-4d35-a043-f4aaf64d81df/7fea7dec-52ac-4448-a9f8-83bf4667d10e_rw_3840.jpg?h=d568077f4839b82bcd4448109a031afe)
![](https://cdn.myportfolio.com/30df9eb7-6de9-4d35-a043-f4aaf64d81df/a2556ea4-b996-4168-9450-4cd0a1616087_rw_3840.jpg?h=3e2fbd2f99e10e228ecdf54aa6975a36)